Major sponsors to back SSAFA’s annual Christmas Carol Concert

05 November 2025

SSAFA’s annual Christmas Carol Concert will take place on Wednesday, 3 December with the support of the Gosling Foundation as a Platinum Sponsor, and Trailfinders and BAE Systems as Gold Sponsors.

Funding from sponsors will support event costs, maximising the fundraising impact of the event. Tickets are priced from £40 per person, with sales going directly to SSAFA’s work providing practical and emotional support to serving Armed Forces personnel, veterans and their families.

Verity Harding, Head of Events at SSAFA, said: “We are immensely grateful to the Gosling Foundation, BAE Systems and Trailfinders for their support with our Christmas Carol Concert. The event is always a highlight in people’s diaries, and the generosity of event sponsors helps us maximise the positive impact of the event’s fundraising on people’s lives.”

The Gosling Foundation is supporting this year’s Christmas Carol Concert as a Platinum Sponsor, further strengthening its long-standing relationship with SSAFA.

Adam Gosling, Chairman of The Gosling Foundation, said: “Our founder, Sir Donald Gosling, was a huge fan of SSAFA and all the excellent work it does across the wider armed services community, so we’re absolutely delighted to continue our association.”

BAE Systems is a longstanding supporter of SSAFA, having donated more than £1m to SSAFA across more than two decades. In an extension of the ongoing corporate partnership, the business is a Gold Sponsor of this year’s Christmas Carol Concert.

Caitlin Hayden, Group Communications Director at BAE systems, added: “Supporting the Armed Forces community is close to our hearts at BAE Systems – it’s part of our mission and part of who are. We’re proud of our long-term partnership with SSAFA and honoured to be part of this year’s Carol Concert to help this absolutely vital organisation raise funds to ensure Forces families can thrive all year long.”

Founded in 1970 by former SAS officer Sir Mike Gooley CBE, Trailfinders has a longstanding history of supporting the Armed Forces community, having sponsored SSAFA’s Christmas Carol Concert in previous years. Trailfinders returns this year as a Gold Sponsor.