Alive Network supports SSAFA, the Armed Forces charity

Alive Network

Alive is donating an average minimum of £15 from all Forces events to SSAFA

Alive Network

The UK’s #1 entertainment agency, Alive Network provides incredible live music and entertainment to thousands of events each year. To celebrate almost 20 years of military partnership, Alive is donating an average minimum of £15 from all Forces events to SSAFA.

Marc Hassell, Alive Partnerships Manager:

"The military events calendar plays a huge part in recognising the service of our Armed Forces, and everything they and their families sacrifice. 

"For the past two decades, we’ve been privileged to play our part in making the all-important good times something really special for the service community.

"We’re supporting SSAFA because they can, and do, make a real difference to service lives. Only recently, I learned of a veteran the charity assisted locally. He was in his late 70s and had had a triple heart bypass. SSAFA helped him to get a mobility scooter and, in doing so, gave him a new lease of life.

"Through our partnership with SSAFA, we know we can give something meaningful back to our military friends, for the next 20 years and beyond.”

Rebecca Keaveney, Head of Commercial Operations at SSAFA:

"SSAFA is delighted to be working with Alive Networks. Through this partnership we hope to raise awareness of SSAFA's services - providing lifelong support to our Armed Forces, veterans and their families - and to raise valuable funds that will help us in our mission to relieve need, suffering and distress, and to support independence and dignity, within the Armed Forces community."

Founded in 1999, Alive has become Britain’s foremost provider of live bands, musicians, entertainers, suppliers and entertainment packages for private events.

At the centre of Alive is its strong community of the UK’s best artists, and loyal clients. The company has become a beacon for the way in which an agency can work ethically; protecting and developing the careers of artists, as well as providing security, quality and best value for clients. As a result, Alive works with some of the world’s most iconic brands and develops bright new talent with Europe’s most respected music institutions.

The organisation works on over 10,000 events every year and has served thousands of military clients in its almost 20-year history. Part of its most valued work is with the British Armed Forces, helping to deliver family days and social events that reward service men, women and their families for their incredible work.

To find out more, visit 

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